Promptkoi

AI Prompts for Product Photography

The best AI product photography prompts read like a photographer's brief instead of an artist's sketch — and prompted that way, the results are quietly good enough for real store listings, social ads, and brand mockups. The recipe that works: name the surface the product sits on (wet slate, brushed concrete, linen), the lighting setup (soft box left, dramatic side light, golden hour window), and the lens behavior (macro, shallow depth of field), then let the model do the rendering. Flux is our default for this use case because of its material realism; the prompts here note when Midjourney's more stylized look is actually the better choice. Each entry includes the settings we used and swap-in variations for different product categories, from cosmetics to coffee bags.

Prompts in this collection

Frequently asked questions

How do I write a good product photography prompt?
Write it like a photographer's brief, not an artist's sketch. Name the surface the product sits on (wet slate, brushed concrete, linen), the lighting setup (soft box left, dramatic side light, golden hour window), and the lens behavior (macro, shallow depth of field), then let the model render. Prompted that way, results are quietly good enough for real store listings, social ads, and brand mockups.
What lighting and lens settings make product shots look real?
Specify the light direction and quality — 'soft box left, subtle fill, gentle reflection' — and the lens behavior, like 'macro, shallow depth of field, f2.8.' A named surface grounds the product and gives believable contact shadows. Flux is our default here for material realism at guidance around 3.5. Each entry includes the settings we used, with swap-in variations for different product categories.
Which model is best for product photography?
Flux is our default because of its material realism — glass, metal, fabric, and liquid all read believably at guidance around 3.5. The prompts here note when Midjourney's more stylized, high-contrast look is actually the better choice, for example on lifestyle or hero shots. Stable Diffusion with a photo checkpoint suits controlled studio setups. Each entry names the model we tested.

Related guides

How-tos and prompt collections that go deeper on product photography.